Broadlook News

05/02/2005

EXERPTED FROM THE FORDYCE LETTER May 2005 review of Contact Magnet

by Mark E. Berger

I had been meaning to write something on Contact Magnet now for a couple of months and am glad I finally took the time. This review won’t be very long as there is simply not much to write about this simple, easy to use data-capture tool by Broadlook Technologies. This program simplifies data entry as it captures names, titles, emails, phone numbers, fax numbers, cell numbers, company names, addresses and websites from emails, web pages, Word or Excel docs, or any other document.

Contact Magnet is not meant to capture resumes. It is highly specialized to capture contact information only, either single entry or lists of contacts. Due to its list capturing ability, they are really offering two programs in one (and for the price of one). Installation is easy. After a download and install, you launch Contact Magnet and it sits in your System Tray until you need it. Get a resume or email up in front of you, highlight the contact information, then simply click Control/C/C on the keyboard and Contact Magnet launches with the contact information you highlighted parsed properly right in front of you. From that point you are able to export the data into many different formats including Outlook, ACT!, Goldmine, Excel, Eudora, Broadlook, Bullhorn, CAPS, cBizOne, COATS, Gopher, Maxhire, PC Recruiter, ProHire, RESUMATE, RezKeeper, Lotus Organizer, and over 50 other systems.

I tried a couple of records and was pleased with the 100% accuracy I noted in the captured data. If you, as a recruiter adding 10 new contacts per day to your ATS or CRM, then you are spending about 10 minutes a day doing manual data entry. This does not seem like much, however, 10 minutes per day equates to 1 week per year. How much can you bill in an extra week per year? The value proposition is obvious. You may or may not be aware of it, but Contact Magnet is already built-in behind the scenes in several Applicant Tracking Systems. Does your ATS already have great single and contact list capture ability? It may be Broadlook’s Technology behind the scenes. If your ATS does not have these powerful features, Contact Magnet may be your next great productivity enhancement.

I have written about Broadlook Technologies products a number of times over the last couple of years and as always, they are staying true to their mission: Creating software that enables people to spend more time with people, and less time doing manual things that the computer should be doing for us. Anyone interested in this type of product can locate further information at the Broadlook Technologies website at www.broadlook.com.