Broadlook News

11/24/2008

New Service Transforms Any Company’s Contact Database Using Web; Unique

Parsing/Scoring Process Results in More Leads, Greater Accuracy, Improved Targeting

PEWAUKEE, WI – Sales lead solutions provider Broadlook Technologies today announced the availability of Ellis, its first service-based remedy for the challenge of keeping mission-critical sales contact information optimized. Using a proprietary six-phase process, Ellis transforms old, tired sales lead information into fresh, accurate and highly targeted data that keeps sales organizations productive and efficient.

While most companies maintain an internal contact database or CRM, Ellis, through its unique process, can dramatically enhance that database. The improvements enable a sales staff to sell deeper into a prospect’s organization, or to create new relationships and sales opportunities with current clients.

Ellis achieves its significantly improved and expanded contact information by way of three core elements: cutting-edge name parsing technology; its proven, six phase process; and its skilled researchers. At the heart of the parsing process is Broadlook’s unique relevancy scoring system that ranks the contact information it gleans from thousands of real-time Internet data sources. The scoring process results in not only more accurate information, but also expanded sales contacts per customer; e.g., where previously a company may have only one or two valid points of contact, Ellis will discover an additional seven relevant contacts, on average.

“Ellis, in actuality, was not Broadlook’s idea. It was demanded by our clients,” said Donato Diorio, Broadlook chief executive officer. “They told us they simply did not have the time or technology to maintain current, reliable and actionable contact information. By listening closely to their needs, we’ve been able to craft a service, and a paradigm, that brings prospect information into the new world.”

Extreme Data Augmentation

Ellis’ six phases expand dramatically on the traditional “normalize, merge, de-duplicate” process for generating contact data. Starting with the sales organization’s supplied data, Ellis performs “extreme data augmentation” through the following:

· Phase One—Consult: The consult phase focuses on understanding the organization’s needs by performing a needs analysis, then creating by an individual data plan, timeline and pilot.

· Phase Two—Consolidate: The process of acquiring, normalizing, merging and de-duplicating existing raw data from client sources.

· Phase Three—Scoring: Through both automated and manual means, refined data is separated and scored, based on client needs and specifications.

· Phase Four—Extreme Augmentation: Using its ultra-fast parsing technology, Broadlook extracts real-time data from across the Internet. Thousands of corporate URLs are prepared and scanned in order to produce the necessary new data.

· Phase Five—Transform: Internet data is sourced, extracted and scored; the results are merged and de-duplicated, then spliced and analyzed to create the most useful end product.

· Phase Six—Delivery: The sales organization’s personal Ellis consultant reviews results of the extreme augmentation; data is then loaded into the organization’s source system according to its preferred method. Ellis supports all CRM systems including NetSuite, SalesForce.com, SugarCRM, OnContact, Sage SalesLogix and Maximizer.

In addition, Broadlook offers Ellis Continuity Services that ensure its clients have a steady flow of updated information for continually augmented data. CRM, workflow and staff training practices are set for a best-practices “moving forward” strategy.

Flexible Plans

Broadlook has priced Ellis to accommodate a wide range of business needs. Ellis services can be administered on a one-time, refresh (monthly/quarterly/annual) or retainer (continual/as-needed) basis. For more information about Broadlook’s Ellis service, go to www.broadlook.com/services/ellis

About Broadlook:
Broadlook Technologies is the leader in the development of innovative software applications and services that empower B2B business professionals to leverage the Internet for the market, sales, candidates and competitive intelligence necessary to grow revenues and improve productivity. For more about Broadlook, visit the company’s Web site at www.broadlook.com

Contact Us
Broadlook Technologies

Jessica Knoeck
262.754.8080
www.Broadlook.com

9/25/2008

In conjunction with the announcement of Broadlook’s formal launching of its cutting edge Ellis services, Founder and CEO of Broadlook Technologies Donato Diorio will be holding a round table discussion at the National Association of Computer Consulting Businesses (NACCB).  The topic for the round table discussion will be strategies and methods to implement sphere of influence selling. 

“In sales, most first contact attempts fail.  Having a second or third point of contact is not a straight line gain, it’s logarithmic.  Sphere of influence selling is about having a competitive advantage over your competition.  Businesses are all looking for ways to improve their sales
effectiveness. In order to truly gain an advantage, you need to expand your points of contact and company intelligence”, said Diorio.  ”This is sphere of influence selling at its core.”

Broadlook is best known for its award wining Internet Research and recruiting software.  The NACCB conference, being held in Naples Grande Beach Resort, FL, Oct 1-4 will be the first opportunity for Broadlook to highlight how companies can benefit from Ellis. 

“Our clients have continued to reinforce what we believe.  In order to have an edge in today’s market, fresh and accurate information is not a luxury, it is a necessity.” 

About Broadlook
Broadlook Technologies is the leader in the development of innovative software and services that empower B2B business professionals to leverage the Internet for the market, sales, candidates and competitive intelligence necessary to grow revenues and improve productivity. For more about Broadlook, visit their website at www.broadlook.com.

Media Contact
Jessica Knoeck
Broadlook Technologies
262.754.8080
jknoeck@broadlook.com 

9/22/2008

Broadlook Technologies, the leader in lead generation and recruiting software solutions was recognized as a “2008 Game Changing Recruiting Technology” by Online Recruitment Magazine. The award was presented to Broadlook at the Global Recruiting Conference that was held this September in Chicago.

“The event this year was focused on “game changing technologies” for the on-line recruiting industry.”, said Donato Diorio, founder and CEO of Broadlook. “Technology is a great enabler, but it has to be used with its audience in mind. Our solutions change the rules for recruiters, identifying passive candidate, and skill marketing opportunities with the hiring managers.

Broadlook’s Suite leverages the Internet, the largest and most dynamic information source available, to perform real-time research of company web sites and deep web sources to identify key contacts, influencers and opportunities. This allows sourcers, recruiters and any other Internet researchers to perform in a few minutes what used to take days, weeks or months to accomplish. Find out more about Broadlook Suite here.

About Broadlook
Broadlook Technologies is the leader in the development of innovative software and services that empower B2B business professionals to leverage the Internet for the market, sales, candidates and competitive intelligence necessary to grow revenues and improve productivity. For more about Broadlook, visit their website at www.broadlook.com.

Media Contact
Jessica Knoeck
Broadlook Technologies
262.754.8080
jknoeck@broadlook.com

9/10/2008

Article Two: Broadlook Technologies Product Review by Mike Walmsley

Mike reviews this product for building your client and candidate database from the web.

In the last few years, a number of exciting web-based developments have made the process of finding candidates and hiring managers so much easier. However, the Internet is so vast that despite offering huge access to enormously valuable, real-time information it can still be very time consuming to find, extract, and then get that information in a useable form.

Following my recent recruitment training presentations in North America I believe I have found a major breakthrough.

Like most recruiters, I need to manage my time ruthlessly and the biggest challenge with mining a source like the Internet is time. Whilst presenting in North America recently I was therefore intrigued to hear about some technology from a company called Broadlook Technologies (www.broadlook.com).

Broadlook claims some very impressive capabilities – for example, that with just a couple clicks on the keyboard you can build your contact database - so I checked it out to see if it could do what they claimed, i.e. that you can start to turn the Internet into a virtual, real-time database.

Amazingly, with Contact Capture (part of the Broadlook suite, which you can get for free) you are able to do just that. This simple software allows you to highlight any contact information on a specific Web page you would like to add to your database and just hold down the Control Key, and tap the “C” key twice. The program mines information such as name, address, phone number, email, web site url, and more. Once you are done mining for data, just export it to one of a number of programs such as an Excel spreadsheet.

Their “Eclipse” version is even more impressive in that it can parse, capture, sort and export large online lists of companies and contacts (think of mining Yellow Pages, for example). But here’s the smart bit: if there are no contacts listed on, for example, the data you mine from Yellow Pages then you can utilise Broadlook’s “Diver” software to find them on the web in seconds – and then smile to yourself as it brings back names, job titles, contact details and even bios of the people that work there, provided of course, that they exist in the public domain.

My staff now uses the Broadlook suite on a regular basis and we can’t remember how we got along without it.

To see free clips of Mike’s 28 online recruitment videos, visit http://www.mikewalmsley.com/online.htm

Presentation by RecruiterLife.com

08/21/08

Hire A Hero quadruples registrants using Broadlook Technologies Internet Research Applications

Hire A Hero is making a difference for US Service Personnel coming back from duty. The mission for this non-profit organization is finding companies and employment opportunities for returning personnel. The challenge; identifying target companies, and there appropriate contacts. Once identified, the goal is to educate key contacts on the mission of Hire A Hero and encourage them to offer career opportunities to qualified service members.. Enters Broadlook Technologies.

“For us, it is all about find the right companies, the right contacts and increase the number of employment opportunities extended to our members, said Rob Barr, Executive Director of Hire a Hero. “We needed to find a better way to accomplish our mission, so we reached out to Dan Hughes at Broadlook. Dan showed us some ways to solve our needs we did not even know were possible.”

Broadlook Technologies, a leading provider of Internet research solutions for the recruiting space, provides its suite of applications and services to organization needing to improved their marketing, sales and business development efforts. “It was simply a matter of understanding what would work best to fit Hire A Hero’s needs, said Dan Hughes, Co-Founder of Broadlook. Our solutions have unique capabilities that find the right people and companies, with real-time information. It equates to real results, fast. I can’t think of a better place to help drive results than for people that are making a difference.”

Since implementing Broadlook’s solution, we have quadrupled the number of company registrations. “I would say the solution has helped identify thousands of jobs for our returning service members and has paid for itself in less than two weeks”, said Rob Barr

About Hire A Hero.Org
Hire A Hero is a non-profit initiative founded by the Armed Forces Support Foundation. The Armed Forces Support Foundation helps to keep the promise that military service has value and that those who serve our country deserve more than just a “thank you” for serving our country.

Hire A Hero brings together military job seekers and military friendly employers by utilizing web 2.0 networking features. Our technology facilitates service members re-introduction into the civilian world. Hire A Hero is a community for people who want to do more for the troops than put a yellow ribbon on their car. It allows people with a variety of backgrounds to participate in helping those with military experience find meaningful employment. Find out more at: www.hireahero.org/

About Broadlook
Broadlook Technologies is the leader in the development of innovative software applications and services that empower B2B business professionals to leverage the Internet for the market, sales, candidates and competitive intelligence necessary to grow revenues and improve productivity. For more about Broadlook, visit their website at www.broadlook.com.

Media Contact
Jessica Knoeck
Broadlook Technologies
262.754.8080
jknoeck@broadlook.com

8/19/2008

Broadlook Technologies Presents the 7 Laws of Internet Research

Founder and CEO of Broadlook Technologies, Donato Diorio will be presenting the “The 7 Laws of Internet Research” at SourceCon 08’.  The discussion is scheduled for September 4^th at 11 AM in Atlanta.  Mr. Diorio uses his company’s background as the leader in lead generation and recruiting software solutions that leverage the Internet. 

When asked about the essence of the 7 Laws, Donato Diorio said, “The best sourcers and researchers inherently know and apply key principles on a daily basis.  The 7 laws are the key, that when followed, will lead to success as a sourcer.  I would not bother learning search strings until you know the laws.” 

The discussion will focus on the laws as well as specific techniques to make them work for you.  Among the laws discussed will be The Law of Permutation and the The Law of Completeness.

About Broadlook
Broadlook Technologies is the leader in the development of innovative software and services that empower B2B business professionals to leverage the Internet for the market, sales, candidates and competitive intelligence necessary to grow revenues and improve productivity. For more about Broadlook, visit their website at www.broadlook.com.

Media Contact
Jessica Knoeck
Broadlook Technologies
262.754.8080      

8/7/2008

Broadlook and Mike Walmsley partner to accelerate billings for recruiters

Broadlook Technologies has entered into a partnership with Mike Walmsley.com. The partnership is designed to increase billings to members purchasing recruitment and leadership training from Mike Walmsley.com. Each client will receive a 30 Day Free Trial of Broadlook Diver as part of their purchase.

Mike’s clients will use Diver to extract valuable contact information such as names, phone numbers, and emails from search engines results in seconds. The trial will also provide an introduction into the Broadlook’s extensive suite of recruiting software. .

“We’re really excited about the partnership with Mike Walmsley” said Donato Diorio, Broadlook’s CEO. “Mike has a great reputation in the international recruiting market. He has not only been a super-biller himself, but he has distilled his knowledge into solid, actionable training – and he gets phenomenal feedback from recruitment audiences all around the world. We have a passion for the recruiting market and believe Diver will give Mike’s clients a huge advantage to get even faster results.”

“Broadlook and Mike Walmsley.com share a passion to drive results.” said Mike Walmsley, Chairman of Mike Walmsley.com. “Having access to Broadlook Diver will accelerate our clients’ billings even faster.”

About Broadlook
Broadlook Technologies is the leader in the development of innovative software applications and services that empower B2B business professionals to leverage the Internet for the market, sales, candidates and competitive intelligence necessary to grow revenues and improve productivity. For more about Broadlook, visit their website at www.broadlook.com.

About Mike Walmsley.com
Acknowledged as one of the UK’s biggest billers, Mike presents to packed recruitment audiences in Europe, the USA, Canada, Asia, South Africa and Australia. Mike is the presenter of the world’s largest recruitment-specific, online video learning range. He also founded and recently sold the highly successful Elite Development Program, a membership program that develops the careers of recruitment CEOs and business owners throughout the UK. Find out more at www.mikewalmsley.com.

Media Contact
Jessica Knoeck
Broadlook Technologies
262.754.8080

jknoeck@broadlook.com
www.broadlook.com

8/6/08

Broadlook and Openreq partner to provide the staffing industry with innovation

PEWAUKEE, Wis.

Broadlook Technologies has entered into a partnership with Openreq. The partnership will drive additional value to members purchasing Openreq postings. Each client will receive a 30 Day Free Trial of Broadlook Diver as part of their purchase.

Openreq members will use Diver to extract valuable contact information such as names, phone numbers, and emails from search engines results in seconds. The trial also gives Openreq members an introduction into the Broadlook’s extensive suite of recruiting software.

“We’re really excited about the partnership with Openreq” said Donato Diorio, Broadlook’s CEO. “Openreq has a passion for the staffing industry. Their clients span the corporate, staffing and recruiting firm markets. We share their passion and believe Diver will give their client another arrow in their quiver to get results even faster.”

“Openreq and Broadlook share a common vision to empower the staffing industry through innovation,” said Perrin Peacock, CEO of Openreq. “Having access to Broadlook Diver will give our clients a competitive edge.

About Broadlook
Broadlook Technologies is the leader in the development of innovative software applications and services that empower B2B business professionals to leverage the Internet for the market, sales, candidates and competitive intelligence necessary to grow revenues and improve productivity. For more about Broadlook, visit their website at www.broadlook.com.

About Openreq
Openreq is the first and only job board catering exclusively to the staffing industry. They provide an online venue for staffing firms and corporate employers to source vital internal talent. Staffing firms and corporate employers utilize Openreq to source recruiters, account executives and managers – all with experience in staffing/recruiting. . Find out more at www.openreq.com/

Media Contact
Jessica Knoeck
Broadlook Technologies

262.754.8080
jknoeck@broadlook.com

jknoeck@broadlook.com
www.broadlook.com